10 Tools To Create Beautiful Social Media Images

Visual content adds real value to social media along with textual content. Here you will find 3 survey data about how the images act as currency. First of all, about 66{bdd4cf928735d747c180c36f5ecffe4c1697e62e497710c0236888f7dd17527d} of social media posts include images. You might learn that Facebook, Instagram, and Pinterest allow sharing greatest number of photos and only Facebook has a user of 350 million. Sharing images in social media is identified as crucial media optimizing tactic. Outside of social media, the situation is same; we have found that website post with images gets more viewers than only textual content. Thus presently the social media platform is also focusing on redesigning.  In the way of Social media here the users actually want to interact more with visual posts. But one consistent challenge is sustaining here that most of the marketers are facing that is incorporating visual content with textual content for better marketing of the site. Once designing and visual integration were considered as stress for small business due to their higher cost. But the problem is almost solved now since a plethora of amazing tools and resources are now available for crafting stunning graphics in the instance.

10 Tools To Create Beautiful Social Media Images

In this article, I will introduce some of the popular tools that will help you a lot for creating and customizing your visual elements.

1. Pablo
You can use this free tool craft brilliant images which are highly friendly for the social media platform. It comes with 25+ stylish fonts, 600k+ searchable images and a variety of sizes to meet the needs of different media.

You have many options like selecting a template, using the filter, and uploading images and adding text to the media. After the process is done it allows sharing that on social media. It also offers a chrome extension to download images and logo from the web you can do it by clicking the dashboard. The best part of this tool is you can access all of its features without even creating an account with it.

2. Canva
Secondly, we would like to recommend the Canava for creating amazing images in no time. It has drag and drop interface. It’s probably the most all-inclusive tool on this list, including templates for social media posts, cover photos, and advertisements. It has in built tons of free images, graphics and fonts to Canvas that allows you to search for images along with images you can use text, shapes, frames, icons, charts and more.

3. Skitch
Skitch is perfect for focusing specific aspect of business and it allows taking screenshots for writing. You easily can mark your images, snap and web pages with this tool. It also helps to pixelate elements from photos, in the right sidebar of the app you will find annotation feature which can be even used for pdf.

4. Easel.ly
Sometimes blogger writes article on research data or surveys to make them more graceful info graph need to add. Therefore the importance of info graph has been increased and Easel.ly is that magic tool that will create info graph in minute for you. Most of the time complex data can be easily by audience when it is presented with visual manner. They are also a great resource to generate contextual backlinks. Usually, research based article requires info graph but it will set you back at least 100 $. But this tool is about to save your budget greatly in addition with that is will let you generate images with high graphic. And you will able to access all the option by simply signing up and account.

5. Over
Mobile websites and content are much more popular than desktop site since people of present era more like to be browse websites with handy devices. Now I am introducing a mobile app that can be your favorite tool to manage your images like a full-fledged studio. You will find this app on Google Play. The app is equipped with many robust features with which you can produce professional images in no time. The app also allows customizing color, text, fonts and more yes without using PC.

6. Pixlr
This tool has dynamic features and ability you can have the option to add effects, layers, filters, text, and borders on your own images. It has a familiar and simple interface like other editing tools. Pixlr has web and app format and you will find the windows, android and iOS format.

7. Smush.it
Images are the indispensible part of content and for getting the higher attention of views visual parts are considered important but too many images increase the weight of page and that takes too much time load. You might have known that the more time your site takes to less you have a chance to have their trust. Smush is a WordPress-based plugin you can use to scale down and compress your images and even without compromising their quality. Once it is installed it will scan image scales and subtract unnecessary part of it.

8. The Noun Project
It’s a huge library of icon which can be accessed from search bar easily with keywords. And yes they are absolutely free of cost. To get free of use you need to use premium service which start from 9.99$. Icons are integral part of branding any digital goods so no way to ignore them.

9. Pattern Library
If you need an amazing background for your social media post then you can use the Pattern Library without any hesitation. Pattern Library is a great resource for free and colorful backgrounds shared by talented designers. You can tile the images to any size you want.
10. Pictaculous
Color contrast of images is far more important to make suitable content for any site. Pictaculous gives you all rights to manage color of background, text, icon and frames.

Final Words
Nowadays stunning graphics is not so hard like the previous years.  No, you don’t need to learn the complex software like Photoshop, for designing graphics. The above-mentioned tools are immensely simple to use and full of functionality to let you dynamic. So now getting increased visual, more viewers without spending much time for it.

10 Ways to Increase Visitor On-Page Time and Drop Your Bounce Rate

Do you have recently checked analytics of your website? What does it say? If the conversion rate is less than your desired then it might be the bounce rate that is lowering you in the market. It seems that visitors visit your site and on your homepage but don’t give you enough time convert them. Feeling bad? Don’t be since the task is quite simple in nature and pretty good in generating results. The average bounce rate of your site is below 34{bdd4cf928735d747c180c36f5ecffe4c1697e62e497710c0236888f7dd17527d} then it is high time you need to work on it.

10 Ways to Increase Visitor On-Page Time and Drop Your Bounce Rate

1. Improve the Content and Design
You might be looing the potential clients due to a worse presentation of your resources or lack of quality content. The part of user experience is readability and legibility of content. If your content fails to attract the visitors they will certainly move to another one.

When the issue comes to design you should keep an eye on a lot of others factor like the unpleasant stock images, too many pop-ups, odd typography, bad combination of color, difficult navigation.

Some tips to make the content more presentable:

  • Bold heading for title
  • Subheadings to throw more light
  • Use bullet point
  • Use chart and images if needed

Some tips to manage your design:

  • Avoid Popups
  • Simple and attractive typography
  • Use professional color
  • Use attractive Images

2. Increase Visitors On-Page Time
Don’t be happy only with the statistical data about the engagement of visitors with your page rather always try to make it more intensive. As the visitors spend much time on your site you, visit more pages then it more likely they are converting.

3. Improve Your Brand Storytelling
To capture the attention of your target audience you need to convince them with a captive story. Feeling confused? Literally, you need to decorate the site in a way that tells a story. Therefore think again how can you make your content and design more acceptable to others. A more impressive attribute could change the story all along.

4. Manage Speed of Loading
Lethargic speed is another barrier that affects the bounce rate greatly. You lose your conversion rate by 7{bdd4cf928735d747c180c36f5ecffe4c1697e62e497710c0236888f7dd17527d} for each extra second you need to load a site. The shocking news is about 57{bdd4cf928735d747c180c36f5ecffe4c1697e62e497710c0236888f7dd17527d} of the buyers leave a site if it takes more than three seconds to load.

5. Renovate Menu Pattern
If the visitors move away from the pre-determined path then the problem may be the navigation that you need to shape. You have work a lot to make the navigation straight for your visitors. It should be much simpler so redesigning of the navigation is a pretty nice way to improve the bounce rate. Placing pages in logical order within the menu let you present the content of your site in a better way.

6. Optimize Images Of your site
The first thing to be kept in mind those image is an unavoidable part of any website which actually tells a lot of things without saying anything. Optimizing images comprise choosing quality images and compression of selected images. Using unique and premium images is better for getting more attention from the visitors. However, free stock images could be a good one if they are optimized properly.

7. Don’t Disrupt the UX
Most of the visitors hate irrelevant images, pop-up or add on the pages where they are actually for important resources and it directly affects the user experience of your site. So try to avoid using unnecessary elements on your site which actually bother your visitors. Some marketers even use aggressive or even bullying language in their popups, which only makes immediate departure more likely. Even if you are on the page of others, would you like to view such things instead of the content that you are looking for? Just think from visitor’s point of view and you will find you not alone.

8. Take care of Fronts
Some webmasters are only serious about images, colors, and design of the site and generally ignore caring the fonts. Left the site with default fronts is not a good idea at all. The complex outlook of the content makes it difficult for visitors to realize your content and reduce creditability of the site as well.

9.Change Presentation
To make the content much more attractive to the client you need to break the content presenting style in more intuitive ways.  You may follow the following suggestion like

  • Use short sentences
  • Publish content in Small Para
  • Use relatively large front and header tag
  • Avoid jargon and use simple words to define terms

10.Create Credible Call-to-Action
Once you able to attract your visitors with the headlines and contents then don’t lose them with weak Call-to-Action buttons. The truth is that your calls-to-action may the barrier that would not let you move forward. Often visitors fail to get it due to less visibility of it. So you need to personalize the placement, color, and size of the action button cordially.

We have mentioned the ways that you might follow to reduce bounce rate and to boost your conversion rate. Try to track back your clients by following these strategies and share your success rate with us.

10 Ways To Secure WordPress Site That Usually Overlooked

Webmaster seems to be struggling with security issue since the along with the popularity of the platform of WordPress it also becomes a potential victim of hackers. You know that developing a complete site for professional representation of any organization takes huge time. It also needs lots of efforts and obviously huge money to invest for it.  Therefore, when you find your website is hacked, we know it’s like blot from the blue to you as this event makes you lose your website in a while, we lose your vital resources and apart from this your reputation is diminished.

10 Ways To Secure WordPress Site That Usually Overlooked

You might have heard about some plugins and such other things that have some level of protection capabilities against hacking to fight such complications. Unfortunately, this is not just enough to make a protective environment according to recent observations of several security teams working out there.

We are about to focus some classic strategies that could help you greatly to secure your site’s admin.

Beginners Should Know
Today we are not supposed to mention the commonly referenced security solutions. We have another article on this on the blog. However, for the beginner, in brief, we would like to mention some of them.

  • Keep your site updated with any new improvement the community was done. Never forget to update your site with a recent version of WordPress. The option ‘Update available’ will appear on the dashboard and you need to click on it, to be updated. Before you start you should have a backup of your site so that you can restore your site if any error occurs during the process.
  • Keep the theme and plugins of your WordPress updated. Whenever you have any update don’t forget to update your theme and plugins with that. Otherwise, your site may risk of vulnerability. Unless properly secured plugins and themes are like an open door to your personal info.
  • Only download and install plugins from trusted and recognized source. Delete or uninstall if your theme is currently bearing any plugin that is totally unnecessary. Try to buy premium themes and avoid free themes since most of the time they are provided by hackers.
  • Avoid configuring directories with 777 permissions. You should opt for 755 or 750, instead, according to WordPress.org. While you’re at it, set files to 640 or 644 and wp-config.php to 600.
  • Changing password frequently could be a good practice. Random strings of letters and numbers are best. You can add two-step authentication systems. This is really a good way to prevent brute force attacks.
  • Never create username as ‘Admin’ or something so normal like that. You can change it by inputting an SQL query in PHPMyAdmin.
  • Installing firewall is another step which will provide extra support against hackers and security breaches. Some popular firewall software is available in the market including Comodo, Norton Internet Security, and ZoneAlarm Free Firewall.
  • A good rule of thumb is to only grant access to those who absolutely need. Access to your site should be limited to few people who are really worthy of that. So bare minimum of permissions to complete their assigned tasks.
  • You need to have a schedule to back your site. To be honest scheduled backups are an essential part of any site’s security strategy. It let you restore it to a version prior if any damage occurs. You can have the automated solution like VaultPress, BlogVault, BackupBuddy, or WordPress Backup to Dropbox for simple backups regularly.
  • Moreover, you should integrate a scanner into your WordPress theme. The security scanner will check for malicious plugins, core files, or codes. Lots of scanners exist on the web that you may like to include Sucuri SitecheckCodeGuardTheme Authenticity Checker, and AntiVirus.

Now we are about to start the main part of the article 10 ways to secure WordPress site that usually overlooked.  Make sure that you have a child theme before you start any modification of the functions.php file of your live site.

  • 1. Reduce Dependency on Plugins
    At the very first time when you launch your site, you should start with a very limited number of plugins. Moreover, you need to be scrupulous to select the total number of plugins you install in the first place. If you use a limited number of plugins it will help increase speed and user experience of your site in addition to the security issue. If you have fewer plugins you have less chance to be hacked.
  • 2. Avoid Free Plugins
    Several webmasters claims that legitimate plugins are often corrupted with malware and these premium themes are usually found on illegal download sites which are actually not the real things. So if you get such premium plugins without any cost there is a possibility that when you will install them on your site hacker will get a direct line into your site’s backend.
  • 3. Eliminate the Plugin and Theme Editor
    If you are not in the practice of making tweaks to plugins then it is better to disable the theme editor in the WordPress dashboard. If the site is hacked editor is used to take down the code found here. You can remove it by using the following code:

    define( ‘DISALLOW_FILE_EDIT’, true );

  • 4. Eliminate PHP Error Reporting
    Security options are checked in the backend but if the site got any error in the code it might be a possible threat to security. The error messages actually contain the path of the server and it creates holes or week points. Most of the skilled hacker uses this error messages to find out the access to back end. So it’s a better idea to disable it altogether by using the code snippet to be added to wp-config.php.

    @ini_set(‘display_errors’, 0);

  • 5. Protect Your Most Pertinent Files Using
    Do you know about the .htaccess file? This file occupies the heart of the WordPress and it regulates the structure of the permalinks and the security as well. You can insert many different code snippets into the .htaccess file anywhere outside the #BEGIN WordPress and #END WordPress tags.  This file is oriented to security of the site and any change into the file could have a huge impact on the sites entire security.

    Hide the wp-config.php by adding this small of code to .htaccess:

    <files wp-config.php>
    order allow,deny
    deny from all

    Admin access can be limited by creating a new .htaccess file and uploading it to wp-admin directory. Use the following file for it :

    order deny, allow
    allow from
    deny from all

    Add your IP in the shown area. You can limit the wp-admin by adding more IP by listing them out as allow from IP Address.

    Similarly to restrict the wp-login.php insert the code into .htaccess:

    <Files wp-login.php>
    order deny,allow
    Deny from all
    # allow access from my IP address
    allow from

    If you just want to block specific access to wp-admin or wp-login.php, you can do so by blocking those IP addresses using this bit of code:
    order allow,deny

    deny from 456.123.8.9
    allow from all

    To make your sites directory invisible to others use the following code:

    Options All –Indexes

  • 6. Keep An Eye On Dashboard
    If access of your site is on the hand of many people it is better to track their activity as because if any of them do any wrong this practice will let you retrieve from the condition. Keep an eye on the dashboard activity is so useful in the way that it allows you to make certain action against a wrong doing of the admin. If a specific file contains any harmful malicious code it can be identified from the log.

    The log file is generated automatically but to use the scattered data in an organized way you will need to have a plugin. WP Security Audit Log is good one in this purpose. This plugin keeps a log of the action happens in the backend. So you can guess if there any unethical activity of hacker.

  • 7. Don’t Compromise The Need of Best Hosting
    Always try to buy best within your capacity. If you buy a hosting with the lower cost it might have a less secure state. The good hosting provider usually has a solid shield against hacking. It is seen that many sites hacked as because the site stands on the security vulnerable host. A managed hosting provider includes a WP firewall, up-to-date PHP and MySQL and regular malware scanning by default.
  • 8. Hide the Login Page
    Making some of the elements obscure is a part of the overall security issue and it is alone is not enough. It is good to hide some the elements for other would make your site less vulnerable to the hackers. Too hard the way of accessing the login page, you can simply be relocating or renaming your login page. A different login than www.websitename.com/wp-admin or www.websitename.com/wp-login.php is good enough to prevent brute force attacks. Lockdown WP Admin can serve the purpose of changing the login page.
  • 9. WordPress Core Update Automatically
    Regular updating the WordPress version, as well as plugins, are how much important I have mentioned earlier. But many of the beginners fail to keep the site up due to their unconsciousness for them automatic updates could be a great option in the approach to site management.

    You can insert a bit of code into your wp-config.php file, however, to configure your site to install major core updates automatically. If you insert this into the code it will make major core updates in the background and you don’t need to provide time for approval at all:

    # Enable all core updates, including minor and major:
    define( ‘WP_AUTO_UPDATE_CORE’, true );

  • 10. Hide Author Usernames
    Several Security experts have given their opinion about the issue that authors name should be hidden to make the job of hackers harder. It can be done simply by putting a bit codes:
    add_action(‘template_redirect’, ‘bwp_template_redirect’);

    function bwp_template_redirect()
    if (is_author())
    wp_redirect( home_url() ); exit;

    Just copy and paste the following into your functions.php file:

Final Words
From the above discussion, it is apparent that security issues should not be confined only to installing a security plugin at all. Maintaining a complete security comprises a lot of other things need to do. Therefore, we can conclude by saying that WordPress security is nothing but a set of strategies that should be followed strictly.

12 Ways Keep Your Website Active When you’re In Vacation

Everyone needs a break to be refreshed and get back to work with more energy. But if you are an owner of an active website then it is quite hard to take a vacation since maintaining a site requires a considerable amount of time. But if we think wisely it is realized that taking a vacation for sometimes will help me to be healthy and let you more concentrate on the business and certainly brings more success onward. Form our observation we found that with a good strategic plan you can maintain your professionalism as well as you will able to get a break whenever you need.

12 Ways Keep Your Website Active When you’re In Vacation

Taking a Break from WordPress: Tips and Tools
A human being needs rest to enhance energy so that they can supply creative high-quality works all the time. Here we will discuss some of tips and tricks which have been following by professional web developer. Hope, this article will help you a lot.

  • Tip #1: Clone Yourself
    Puzzled? Don’t be, we know it is not possible yet and it may not be a solution you exactly need. You are a WordPress expert and the information about your project you were known is different than your co-workers know. So you can get a help of your co-workers and employees by providing them with sort of guidance that will let them handle issue even you are absent.

    Recommended Tool:
    ‘’Ultimate Branding plugin’’ is recommended for customizing WordPress dashboard with Help content and tutorials.

  • Tip #2: Plan Ahead
    You might be familiar with the proverb ‘’the news never sleeps’’. This is also applicable for contents of a site. You are on vacation it does not mean that your site is also in deep sleep.

    But there is a précised solution for this. Just plan out, create, and schedule your website’s upcoming batch of content ahead of time.

    Recommended Tool:
    Keep yourself be organized with Editorial Calendar plugin which let you maintain your contents and site elements with ease. This nice tool will provide you with an overview of the drafted post and help you schedule timing for publishing.

  • Tip #3: Stay Social
    People love to share and like the photos of vacation using social media and this can be your advantage. You can keep the flow of promotion and leadership using your social media profile.

    Recommended Tool:
    Just get the CoSchedule plugin to be your stand-in. This tool is exclusively designed to help to create and posting bulk messages on schedule basis for social media. Unfortunately, this tool is not able to respond to any message from your clients but it at least keeps you alive on the social network even you are out.

  • Tip #4: Clean Up
    Keep your site fresh and free from spam comment even you are not there and this is important for holding your reputation up. If the audience finds that your site is showing fake spam comments about your business that will actually risk your business.

    Recommended Tool: Keep your site binds with Akismet plugin. It filters spam comments by default. And let you free from spam even you are not in place.

  • Tip #5: Delegate
    To get relive from anxiety when you are on vacation is to delegate a task to clients or others. But you may be afraid of letting customization and management power to others then you can filter the access of the other to your defined limited options of the site.

    Recommended Tool:
    You can define the role of the other user using the ‘’User Role Editor Plugin’’. Whenever you need to manage the role of others you can do it easily from its panel.

  • Tip #6: Automate Updates
    Update for theme, plugins and core elements need to be automated before you go for a vacation so that your security terms get updated in the right time without your assistance or concern.

    Recommended Tool:
    For an automated update, you can use ‘’Easy Updates Manager plugin’’. This is a good tool to manage your site still in your presence.

  • Tip #7: Build Your Defenses
    When you are not in work there may be some hacking approach or malicious attack. So before you go for the vacation you need to harden the defense of your site.

    Recommended Tool:
    To monitor your site in your absence and to get an alert of possible attack ‘’Defender security plugin’’ is a good choice.

  • Tip #8: Generate Regular Backups
    Before you make your schedule for outing you must need to back up your site. This is because you are letting responsibilities to other to manage your site when you are absent and in this way, many bad things can happen to your organized site and you might need to restore the site to the previous state when you are in.

    Recommended Tool:
    A nice choice for backup and restore is ‘’Snapshot Pro’. It comes with 10 GB managed cloud for creating a backup. It will help you restore when you want.

  • Tip #9: Customize Your Response
    It is really frustrating when you are on vacation and your clients are looking for you or your visitors are wasting their time for a contact form to contact you and you are not there.

    Before you leave your desk for vacation don’t forget to put customize message in the contact form to say hello and to left a leave message for your clients.

    Recommended Tool:
    WPMU DEV Contact Widget is a nice tool that you can use to customize your existing contact form. Along with this, you can also assign new admin email recipient to monitor response.

  • Tip #10: Add WordPress to Your Mobile
    We don’t recommend to work in your free time while you are in fun but if you want to have a look at your site using a quick access tool then it may help you and sometimes it will let you enjoy the vacation more. A laptop is quite heavy so we suggest installing WordPress on your mobile.

    Recommended Tool: You just need to install WordPress for the mobile platform.

  • Tip #11: Keep Your Projects in Your Pocket
    Instead of carrying all the data for login, team contact, client’s data just install a project management tool to a mobile device so that you can get help instantly in an emergency.

    Recommended Tool:
    We recommend ‘Trello’ for keep your project in a pocket. Interface of this app is pretty simple, clean, and intuitive so it makes you organized to work for a project when you are not in the office.

  • Tip #12: Keep Track of Analytics
    When you are on vacation you may be interested to watch the flow of traffic to your site. This will give you the intense idea about how your business going on when even you are not in.

    Recommended Tool:
    You need to install Google Analytics on your site to follow the trend your traffic not only in vacation preferably to have deep monitoring of the visitor’s attribute.

Wind up
Before reading this article you may have the concept that developers have no free time enjoy their life. Hope your ideas have changed somewhat than before. As you are still able to continue your business without spending time for development and maintenance why not go for a vacation right now.

23-Step Checklist for Scaling Your WordPress Business

The platform of WordPress is suitable to continue the web development business for a long time. This is because the content management system of WordPress is free. There is lots of business opportunity with WordPress like:

23-Step Checklist for Scaling Your WordPress Business

  • You could have a business of creating websites according to clients’ needs randomly.
  • You could get large projects of long-term clients.
  • You could develop WordPress related products like plugins, themes, and script.
  • You could build your development agency and sell service of WordPress development and maintain business.

Way To Build a Future for Your WordPress Business
Successful entrepreneur of many corporations is doing versatile business with the WordPress platform. As a developer, you have dimensional business fields to move on. Previously you may spend most of the daytime for developing websites by doing coding but now you can leave the design works to someone to assist to lift your workflow. In future, as your business is growing you need more help from others.

This is where the term scaling comes…

Scaling is the term works only when you have the intention to grow your business. You have a large number of clients, you have great trustworthiness, enormous flow of works and you are on the way to the target.

For the issue of scaling the business we have configured some questions:

  • Are you struggling of excessive workflow recently?
  • Are you involved in managing business matters outside of development works?
  • Are you getting offers a new business deal?
  • Would you comfortable with business regarding WordPress development?
  • Do you want long run business with WordPress?

If the answer is ‘Yes’ for all these questions then you it is the perfect time you must consider about scaling your business.

Self-Identification Checklist: Is My WordPress Business Scalable?

Still confused either your business is scalable or not? We have arranged a checklist for you which will help you to understand your needs better. It is better to take enough time to assess your requirement and checkboxes mentioned under.

1. Brand Image: Your business identity covers by name of the enterprise, logo, color, values, mission, and websites

2. Service Offering: specific services in which you are best, don’t try to cover everything only specify the best one.

3. Audience: Need to target a group of audience, identifying their needs and growing business comprising those customers.

4. Pricing: Price should be reasonable and affordable. Take a review of previously done projects and determine the pricing based on the time and effort it needs.

5. Differentiators: Select a specific niche for your business and highlight your uniqueness in your service and demonstrate how you ranked top.

6. Standards Adherence: As a WordPress developer, you must be aware of and in compliance with WordPress coding standards.

7. Industry News: Google changes its algorithm when an update or security patch applied or new plugin hit the market. You need to stay up all news that is affecting the business.

8. Proven Track Record: If you have proven track record of success coving the exclusive portfolio, positive testimonials, and professional backup, you will get new clients immediately.

8. Marketing and Sales: You should have searched for new business opportunities always. A better way of doing this is to build social media, update websites, creating provoking advertisement.

10. Quality: To scale your business you must have to be strict to the quality of your service and you should pay proper attention to every single detail that your clients demand.

11. Vision: You need to have clear idea that what is about to do and what will its outcomes. Without having a clear vision of your goals and objectives you cannot reach to your vision.

If you’ve been able to check off all these boxes then you are primarily capable of scaling your business. But still, there are some points about which you are not sure then take your time. The process of scaling has its own risks, so you must concentrate to set up for as smooth a transition.

Scaling Checklist: How to Scale Your WordPress Business
The first thing you need to consider a production line. Products tend to be easier to scale because the process of creating one isn’t as involved as the work that goes into providing a service. Now, when it comes to services, you’ve got a lot more to manage and ultimately offload before you can focus on running your business. Just remember that the systematizing of your business should not mean that you do away with the creativity or attention to detail that got you here in the first place.

We have developed a checklist for the audience who are ready to take the challenge. It comprises the goals and aims you must consider scaling your business.

12. Streamline Development Projects

☐ Processes
☐ Steps of Development project
☐ Documentation for internal processes
☐ Timeline for development
☐ Project phase and payment failure
☐ Templates
☐ Contracts of Customer
☐ Contractor paperwork
☐ Documentation of Work
☐ Proposal for projects
☐ Message and Scripts

13. Tools
☐ Themes
☐ Plugins
☐ Photography
☐ Image Editing tool
☐ QA tool
☐ Responsiveness checking Tool
☐ Time tracker of project

14. Resources
☐ Business manual
WordPress Coding Standards
WordPress Codex

15. Automate Operations
☐ Tools for Development and design
☐ Apps for Project management
☐Apps for Contract management
☐ Workforce management tool
☐ Accounting Software
☐ Customer relationship management devices and software
☐ Email

16. Reporting
☐ Finances
☐ Production goals
☐ Sales activity tracker
☐ Personal website performance
☐ Personal social media performance
☐ Other marketing statistics
☐ Monthly recap meeting to review report findings

17. Marketing
☐ Ongoing personal website maintenance
☐ Daily social media activity and engagements
☐ Weekly blogging
☐ Monthly newsletter
☐ Monthly setup for paid marketing activities
☐ Monthly team meetings to review and plan
☐ Attend industry meetings

18. Sales
☐ Weekly follow-up with prospective clients
☐ Quarterly check-in with previous clients
☐ Monthly meeting to discuss possible product or service promotions

Grow Output

19. Outsourcing
☐ Administrative tasks
☐ Accounting
☐ Marketing
☐ Project management
☐ Design and development for personal website
☐ Design and development for clients’ websites

20. Strategic Partnerships
☐ WordPress designer
☐ WordPress blogger
☐ WordPress plugin and theme developer
☐ WordPress support services providers
☐ Hosting companies

21. Investors

22. Add New Products and Services to Portfolio

23. Conclusion
You might have a contrary feeling about the scaling your business since there are both absolutely wonderful feelings of growing big and simultaneously overwhelming feelings of critical points of consideration. The ultimate objective is to finalize the processes; outsourcing help if needed, and free yourself from the desk oriented development run your development business with the assistance of your employees.

A Complete Guide to Migrating Your WordPress Website To A New Web Host

Migrating from one host to another is a lengthy and tedious process and many webmasters don’t like to do this even they are suffering bad service. You usually need to change your host when you face several service problems with your current host. Migrating to a new host is sometimes daunting due to the possibility of making mistakes. Therefore website owner usually think of getting service of a professional web developer to move their site which actually cost-intensive way. To make your task easy you can make yourself familiar with the process through this article which is both cost and time effective. You can make your own migrating project successful alone if the approach is done correctly. Follow the following steps to complete the entire project.

A Complete Guide to Migrating Your WordPress Website To A New Web Host

Step 1: Back Up Your Website’s Files
As a part of precaution, you should have a backup of your existing website because it will help you retrieve the site as well as it is also part of the backup process.

To help you take backup of your site lots of plugins are available on the web. But this migrating backup requires a manual process. You can use FTP program like FileZilla to copy all files from host to your personal computer.

The .htaccess file is hidden in the set. So discuss with the FTP programs to see the hidden files.

The time for getting these files totally depends on the number of media file uploaded to your site.  While the step in a procedure you can start the step two to make one copy of the database.

Step 2: Export The WordPress Database
The process of exporting database is quite simple and it requires only a few steps.  Now log into the cPanel and open the phpMyAdmin application.  Choose the right database having the WordPress installation for the sidebar then click the export tab on the navigation menu, you are done. Keep the setting of Quick export and the SQL format same. Click on the Go button and the export of database file will begin instantly. You will get the file on your personal computer. As soon as the export process and FTP transfer are done you will be ready to move to the next stage.

Step 3: Create The WordPress Database On Your New Host Server
Creating an environment is crucial for WordPress installation before you start the migration to the new host. You need to have a database to import SQL data. Now you need to login to the new host and get connected with cPanel. To create a database you will need to use MySQL Databases application. If your host does not support that then contact the host provider to learn their database creation.

The simple steps for creating the database:

  • Open MySQL Database and create a new database with an appropriate name for your website.
  • Create a new MySQL user ID using a secure password.
  • Get All Privileges by adding this user account to the new database.

Note down the name of the database, username, and password of MySQL for future use.

Step 4: Edit the wp-config.php File
Find out the file wp-config.php from your personal computer where the website is saved. To restore the changes if there any wrong, you need to make a copy of the file you need to store that on another folder in your pc.

Open the original version of the file with your favorite text editor and make the following three changes:

 a) Change The Database Name
Locate the following line:

</> define(‘DB_NAME’, ‘db_name’);

The db_name portion of this line will currently be set to the MySQL database name of your old web host. This must be changed to the name of the new database you have just created.

b) Change the Database Username
Below this you will find the line:

</> define(‘DB_USER’, ‘db_user’);In this line, you need to change the db_user portion from the username of your old host to match the new username you have just created.

c) Change The Database User Password
Finally, edit the third line:</> define(‘DB_PASSWORD’, ‘db_pass’);

As with the others, the db_pass section of this line must be changed to the new secure password you created for your MySQL user.

Save wp-config.php and close the file.

Step 5: Import Your Database
This step will cover the import process to have a new database. Launch phpMyAdmin from the cPanel software on your new server and select your new database. Click on the navigation menu and select the import tab. Then click to choose file and select SQL file you exported earlier.

If the partial import box is checked make sure to uncheck it and must set the format to SQL the click the Go Button, you are done and now the processes of import will begin.

The time this import takes varies depending on the size of your database. You should receive a message informing you of the success of the import when it has finished.

You will get a success message once the process done. The time for import varies with the size of the database.

Step 6: Upload The WordPress Files To Your New Host
After configuring of the wp-config.php and the preparing the new database file you are able to begin the upload. At the very beginning connect to new hosting and using the FTP select the files of your website and install the site accordingly then upload the files to public_html. The new version of wp-config.php let you upload website files from the remote directory. This process will be done in few minutes. Once the upload is done don’t delete files from pc they are important till the final step.

Step 7: Linking to New URL & Defining New Domain
People face a common problem when they move to a new domain is the internal link breaking. The interlinked URL and images of the previous site fail to respond in the new domain. If you want to avoid such issue you have to use Search Replace DB script which will let you search and replace the old domain name with new one.

Changing Site URL:
While replacing the old domain with the new one you need to alter the site_url and home URL values which will confirm that when you sign in in the new domain it will not try to redirect you to the old domain.

Step 8: The Final Touches
The site with new host will be available as soon as you will reconfigure the domain’s DNS settings. They will be set to point to your old host and you will need to point the correct records to the new server IP address. This process mostly relies on your registered domain. The technical details you need in this process will be instructed by your domain company.

DNS modification takes up to 48 hours to be active. You can follow this when you expect a relatively less flow of traffic. And within this time you should not go through any new change of your old website. Once 48 hours over you should connect to the old host and delete all data on the old website.

Hope your opinion has altered already as you learned the 8 simple steps to move on to the new host. The task is quite easy and you don’t need to get any professional personnel for this issue. Do you have any experience of migration? How much stressful the way of migration you have followed? How many steps do you have? Please share your experience with us.

A Guide to Optimize Conversion Rate of WordPress Site

The concept of Conversion Rate Optimization impels the technique that significantly increases the rate of engagement of visitors with any website. More concisely it gives the ultimate outcome regarding the number of sell or completion of the desired action. It is usual that a website has a great number of visitors but conversion is significantly poor. Let’s understand it in some better ways.

A Guide to Optimize Conversion Rate of WordPress Site

Before we process to the main term of discussion you need to familiar with some basic of OCR. Let’s break that down so we don’t forget:

  • Conversion: Conversion refers to a specific action done by a visitor, it may be making buy or doing a task. It solely depends on the purpose of a site.
  • Action: Action is the specific task performed by a visitor like transaction, promote service, subscribing, signing up for your newsletter and others.
  • Conversion Rate: It is calculated by dividing the number of people who convert to a total number of visitors to your site.
  • Conversion Funnel: Customer performs the specific set of steps you desired to have a conversion.
  • Call to Action (CTA): This type of action bottom is found in commercial websites in the form of “Buy Now”, “Signup for a free trial” or creative ones like “See why you’re losing money” and the owner want to be clicked for conversion.

Key Pointers
At this point we are about to mention some basic guideline for CRO:

  • CRO is the process of making your website trustworthy to your clients so that they convinced to be converted to clients.
  • Evidence backed and generic techniques are two basic ways of approaching towards CRO.
  • Evidence backed technique requires more intensive effort to execute.
  • Generic techniques may not be successful for all websites.
  • Evidence backed CRO efforts require data-centric works. It is totally based on the insight of user behavior, hypothesis and specific study on user’s attitude. This process involves trial and error method, in a nutshell testing different method and result and selecting the best strategy for them is the key to achieve your conversion goal.
  • According to research on CTA, we have found that more than one choice substantially decreases the rate of conversion. So don’t make the mistake of placing more than one CTA on a single landing page.
  • Try to think about the benefit of your visitors too; don’t think solely about your profit. As for example for completing any action like sing up to your site he must be awarded a free eBook or something like that.
  • Remember, fewer choices = lower time for decision making = faster conversion.
  • Using appropriate images with a sweet combination of text could play a great role in conversion.

Why CRO Is Important?
CRO is the question about quality, not the quantity. Website with high traffic is not just enough you need to convert them to make money. CRO tell you that instead of focusing on a strategy of increasing traffic you need to focus on maximizing the conversion. So split your investment into two parts like SEO and CRO. CRO lets you understand the types of visitors and let you tune the efforts regarding conversion.

The CRO Process

  1. Determine the Page You Want to Optimize
    At first, you need to determine the section or element that you need to optimize. Each site is different and one CRO technique will not work for every site. It mostly depends on the nature of the visitors of any site.
  2. Establish a Baseline
    You need to do some analysis for identifying the performance currently your website bearing before you start the process CRO. Your ideal conversion can be identified through research on statistics.  Make sure to stick to the best CRO process.
  3. How to Go For IT:
    You can use the Google analytics for experiments on content on your WordPress site since it is a nice way to have a test on pages. You can install a plugin to do some experiment on tracking your visitors.

    1. Identify the Obstacles
      In the improvement process if you want to optimize a specific page you need to separate different local section. If the bounce rate of your site is high then determine the section of your site that repeals your users. That is the section you need to revise to improve it. You have to develop 2-3 versions of the specific part and test them as well. Sometimes you should make little change to your old home to justify how your visitors react with the new look.
    2. Disrupt the Barriers
      Here we have sort out some questions which will let you identify hindrance of conversion associated your website:

      • Do have a properly visible CTA?
      • Is the CTA is good for clicking and are people like to click it?
      • Does your CTA button is comfortable for a user or it is irritating? For example, asking for the credit card details for a free consultation isn’t such a good idea

      It is wise to play with the following things if you want to have some change in your landing page:

      • Change the microscopy on the CTA
      • Change the style of CTA like the buttons text size, color or  font style
      • Reduce the amount of data on landing page so that user can easily find out the CTA
      • Try to make the heading more magnetic
      • Manipulate the time of showing CTA according to result
      • Change the position of portfolio and testimonial to show CTA prominently
      • Don’t ask too much information in signup form
    3. We hope you have already understood that the process is not one time performing you need to work regularly on it. After you analysis and improving the performance of your site, you will get some level of conversion. With a view to the recent trend, you have to change your strategies over the time.

      Common Ideas to Improve CRO
      There are some other general ways that will help you to achieve good conversion. Basically, this is associated with the user experience. Good loading speed means more popularity and obviously more conversion.

      Geeky and Time-Consuming Techniques:

      To improve the speed of your site you can implement CDN. Here are our favorite options.

      1. Implement WordPress Caching
      2. Use a Content Delivery Network (CDN) like MaxCDN

      Easy Problem Free Techniques:
      This will cost you more but require less time investment from your side. Here’s a list of the different hosting techniques, sorted in decreasing order of cost:

      • Managed WordPress Hosting
        Transfer your site to a reputed managed WordPress hosting company. They are popular for their speed, security, and update.
        Example: We at AbaThemes use and recommend HostNine
        Cost: $14-66 USD/month
      • Shared Hosting
        Shared hosting is relatively less costly and you will have the assurance of good speed for your site.
        Example: HostGator
        Cost: $4-6/month


      So you have got the details idea of manipulating the CRO efforts. Unlike SEO efforts you must need to follow up your progress of conversion. Lots of plugins are out there to track down your visitors and conversion with minimal technical attention.

A Quick Guide of Yoast SEO Installation for WordPress

Optimization of a website for search engines is a must for getting a huge flow of traffic and for making blog or website profitable. Optimization of a site for search engines actually enables SE to identify the relevancy of keywords and determine where for which filed you belongs to. Therefore it is evident that you will have a better chance to get more visitors if you have better SEO. From our research on SEO, we have recognized that Yoast SEO is the best way to improve the SEO of site in an instance.

A Quick Guide of Yoast SEO Installation for WordPress

What is Yoast SEO?
It may be referred to as a WordPress plugin which helps to optimize user when installing for a specific website. One of the interesting facts about this plugin is that it is absolutely free to use. You will many tutorials about setting up and features but in this article, we only disclose factual options. So, no need to be tensed just start following the steps to get it for your site.

Yoast SEO Plugin Installation & Setup
At the very beginning, you have to install the plugin. You will find this plugin in WordPress.org and integrate it by following the ways:

  1. Login to WordPress dashboard
  2. Now navigate to Plugins option and click to add new
  3. Do Search for Yoast SEO and select the first one
  4. Install it
  5. After installation activate the Plugin

Just now you have installed the plugin but this is not the end actually lots of other setting need to be executed.

NB: Setting is actually preference oriented and it varies with the requirements of a specific user.

Yoast SEO Dashboard
Once the chapter of installation and activation is completed we have to go for the next option that is called setup. To get leverage from the above-mentioned plugin we need to configure it properly. You will get a new menu item titled SEO towards the bottom of your Dashboard. Just click on the SEO link and start your journey.

You will get five tabs in the place with many the features and options. The main tab Dashboard will show problems retaining on the site as well as the improvements and recommendations your site need to follow. By fixing those you can also gain a quick result for your site with search engines. You will find an option to reset setting of Yoast SEO under the General tab. It is recommended to set a name of the company, websites name to it you can do it using the Company Info. You can use the webmaster tool to verify your site for major search engines and enable the OnPage.org indexability check. And the last one but not the least the Security section which offers the option to enable the advanced Yoast SEO meta box.

Yoast SEO Titles & Meta
Next steps include setting up of Titles and Meta. The appearance of your page and post titles to search engines mostly depends on the settings of this section.

First of all, choose a separator for titles for this like (dash) or | (pipe) are recommended but whatever you choose it will not affect your SEO efforts.

In the next step, you have set up homepage title and meta description as well. This section determines what will show on the search engines result. Make sure to write meta that is relevant to your sites target and other posts. Keywords will help you to rank.

The Post Types, Taxonomies, and Archive tabs all offer similar options to set your preferred title templates and meta description templates for various pages throughout your site.

Yoast SEO Social

Yoast will help you to integrate your social network with your site. You just need to include your social profile link under account tab. You can open graph metadata for a different network as well link to Google+ company name.

Yoast SEO XML Sitemaps
To enable Google to crawl your site properly you need to add sitemap for doing this you need to enable Yoast XML sitemap.

Yoast SEO Advanced Options
Yoast SEO includes three most important advanced SEO groups like breadcrumbs, permalinks settings, and your RSS feed.

Breadcrumbs actually show the path of the current page. It is essential and your theme must support the Breadcrumbs function to display it or you add custom code to it. In the second tab, you will have an option for the Permalinks which help to improve link structure of the site. Options we recommend include stripping your category base from URLs, redirecting your attached media URLs to their parent post and removing stop words from URLs to create cleaner post link. The tab RSS feed help to optimize your feed for your audience through including text before or after the post. You can also monetize your feed using advertisement banner in the HTML feed.

Yoast SEO Tools

The option tool lets edit bulk titles like robots.txt and .htaccess but leave these files if you are not familiar with them. This option includes import and export feature which makes the options flexible so that you can change old options into Yoast SEO.

Yoast SEO Search Console & Premium Extensions
These two options are not so important for SEO but you may love to work with them. Search console let you estimate your performance and raking through the use of authorization code.

Premium extensions are the last feature of the plugin that offers a list of the add-on you might want to use like a premium upgrade, video optimization, SEO news, local SEO. These options are not mandatory but you may find a use of these.

Yoast SEO Post & Page Options
Yoast SEO also adds helpful options for post and pages. You will find them helpful when you make a new post. When you publish any post you will find some extra SEO options and hints on the top of the page. You will find the readability and SEO score for your post. It shows some signal like green, yellow and red. Green means you everything is good for SEO, yellow means you need some improvement but red means you need so lots of improvement. Along with this, you will also have category suggestion shows in SEO breadcrumbs.

If you scroll down to the bottom of your post you’ll find a Yoast SEO meta box. This is the source of the scores you saw at the top of your post and holds a handful of options for optimizing your post.

Yoast SEO Post Snippet & Keyword

In Keyword tab you need to add relevant keywords regarding your business and sites target audience. Yoast will show some analyzed keywords for each post.  It also lets you customize post title and snippet with the Snippet Editor to show custom text in a search result.

Yoast SEO Post Readability

Readability option will justify your article through analysis either it passes standard reading test or not. And help you to tune your post to get a comfortable structure. Even this is not perfect in an aspect of an article but you just need to judge your writing skill for it based on Readability.

Yoast SEO Post Social Settings

If you click on the social sharing icon on the left of the Yoast SEO meta box you’ll open the tab for adding custom Facebook and Twitter titles, descriptions and images. This is a great feature if you’re concerned about how your post content will look when shared on social media. Facebook and Twitter are consistent no matter who shares a link on their site. Images shared on Facebook should be 1200×630 pixels while those shared on Twitter should be a maximum of 1024×512 to look their best. With Yoast SEO you can upload custom images for your post to be displayed on the corresponding social network. While we wouldn’t recommend doing this for every post (that’s a lot of extra media!) it does make sense for posts you’ll be spending extra money to promote with Facebook and Twitter ads.

Advanced Yoast SEO Post Settings

The last section that we want to cover before ending is the Advanced tab. You will find the advanced option if you click on the gear icon. Only admin can see this option if the security tab under Yoast dashboard is enabled. Admin can index, nofollow or point canonical URLs here.

Yoast SEO Premium

If you want to get more premium features like URL redirect manager, multiple focus keywords support social meta previews and premium support you have to go for premium version starting from $69.

Final word
As far as we know the recent study shows Yoast SEO is the most used free plugin in context of search engine optimization. This quick guide will help you to set up your SEO Yoast effectively. We believe this guide helps you a lot to understand the needs of SEO Yoast and its installation as well.  If you know something else we have mentioned here please express through your comment here.

Beginner’s Guide to MailChimp with WordPress

MailChimp is recognized as the world’s best email service provider. If you want to grow your business you need to have more visibility to your clients through online and to draw their attention and engagements you need send email and newsletter to your subscriber regularly with each new updates of your site and blog. Today we are about to show how a beginner will start this journey with MailChimp to get more subscribers.

Beginner’s Guide to MailChimp with WordPress

Why is Email List So Much Important?
You will get a long-term advantage from email newsletter lists since it just works like SEO techniques more precisely for building credibility and fetching traffic. But the success with email marketing mostly depends on the presentation style, relevance, content, and layout.

Signup for MailChimp
The signup process is pretty easy and it does not require any payment information thus you can start with the free option instantly. In signup page, you will find some requirement field. Fill them as wanted and save to get started. In Next option you will get an activation email from the mail chimp. Activate your account and initiate the setting up process. Now have a look at the various setting fields that you must need to complete the process and get started the actual work.

It is recommended that you read MailChimp’s official Getting Started Guide. The guide will be found in web, PDF and kindle friendly format and you should go through it before we move towards to the second step.

As soon as the configuration of account is done you need to start building the email list.

Getting Started with MailChimp in WordPress
Once the initial configuration of MailChimp is done we will start the next step from the dashboard. Its dashboard shows multiple options to choose from.

  • If previously you have used other email service then you can import the email list associated with that account
  • If you are totally new with such kinds of service just go for the Create a Campaign option. and follow the steps shown below:

First Step:
We have no email list right now but we can start sending email to own account. Even if you have a ready list for the very first time just follow me to check the working procedure of this application.

Second Step:
The configuration page for campaign has thousands of brilliant option but really simple and intuitive thanks to MailChimp for such an amazing workflow process.

Third Step:
To give your newsletter an amazing look you need to select a template for that. MailChimp has tons of templates with basic to variable design as well as custom codes are available for you so that you can customize the theme in way that meets your needs. Otherwise you can buy impressive template from the market places like Themeforest. Once the selection is done hit next to go ahead.

Forth Step:
Finally while all the above mention steps you complete you will have an email from like the picture shows. Now you are ready to start you campaign by adding your email list but at this moment we have only one mail. For testing purpose we will send the mail now.

Integrating MailChimp with WordPress

Our aim is to explore the WordPress specific advantages of  MailChimp and in this section of the tutorial we show how to configure MailChimp for you WordPress site. You can embed the codes regarding MailChimp signup form directly using widget. Common widget areas are header, footer, after post, sidebar and middle of the post.

Process of Embedding MailChimp HTML Code

This process will generate the newsletter subscription box code using MailChimp’s embedded code generator.

  • First of all create a list by visiting the dash board of your MailChimp account and click on Lists.
  • Crating such list is quite easy you only need to add a few parameters for that. We are showing it using the Copyroll Sample Newsletter list.
  • Once the list is created you will find it below MailChimp Dashboard > Lists > [List Name]
  • For the list you have assign a signup form, you can use either the built in from or create one for your purpose.
  • You can approach to the form for a list by navigating to dashboard followed by sign up form.
  • For example we are using the embedded forms option; this option will generate a HTML code automatically and let us embed in website easily.

To embed the designed page you need copy paste the code in widget following the under mentioned ways.

  1. Navigate to WordPress dashboard > Appearance > Widgets
  2. Drag and drop Text widget to available sidebar
  3. Give a title to your widget
  4. Paste the code and hit Save.

Your site will show the change immediately after you done.

The above mention method is suitable for any types of HTML site it does not dependent on any specific CMS.

Procedure of Embedding MailChimp in WordPress Site

List Building Plugins

Lots of plugins are available on web to help embedding MailChimp in WordPress. Even you will find example of such plugins on the official site of MailChimp.

Let’s have a look what we found:

The process of using plugins for MailChimp integration is quite simple; follow the way we are showing here:

  • Signup to MailChimp
  • Download and install the plugin
  • Generate an API key , you will find it in plugin’s settings
  • Integrate it and you are done

You will be provided with a ready widget by the plugin so that you can add that to your side bar. You can also play with the design and checkbox option. You will have a short code of the sign up form which can be used to any part of the site including widgets, posts and pages.

Final Words
It is evident that your email subscribers have signup with you as because they want to hear your voice thus it is a great way to bring huge number of traffic and covert them to client. In this point of view we can say email list fetch you the success at your fingertips. In this article we have tried to make the process of dealing with MailChimp easier for you. But your responsibility is to present your content in professional way so that it looks interesting. Don’t try to spam the subscriber it will let you out from the subscribers list.