Salary: £40,000 Location: Greater London,West London Job Type: Permanent
Exciting opportunity for an experienced digital marketer to lead performance marketing for a high profile entertainment company.
Our client is a UK TV broadcaster and video on demand platform, entertaining audiences with well-known brands and programming.
In this newly created Digital Brand Manager - VOD - role, you will be part of the digital team driving growth and use of the mobile service. You will get to lead on digital projects and performance marketing, being an expert in this area and influencing their strategy and priorities.
You will be responsible for:
- leading on all digital paid activity
- testing new media and formats
- tracking and converting leads
- working with external agencies
- improving ROI
To be successful in this Digital Brand Manager - VOD role you MUST have:
- significant paid advertising experience
- experience tracking marketing acquisition KPIs and optimising performance
- agency management experience
- understanding of creative best practice in digital acquisition and execution of digital campaigns, including graphics
- mobile marketing experience (inc app store) and/or PPC
If that sounds like you, please apply online now!